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Jack of Marketing
- Dec 9, 2020
- 4 min
Estée Lauder Companies Inc: Story of beauty and aspirations
How Estee Lauder made one of the biggest cosmetics companies from scratch
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Jack of Marketing
- Dec 3, 2020
- 3 min
Marketing Psychology Hacks
As a marketer, in these past months, I have seen various ways in which psychology plays with the minds of a consumer to help them make a...
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Jack of Marketing
- Nov 23, 2020
- 1 min
L'Oreal Atelier Cologne- Perfume Brand Project
L'Oreal Atelier Cologne Project
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Jack of Marketing
- Nov 18, 2020
- 3 min
What does 'Positioning' by Al Ries and Jack Trout teach you?
Is positioning just limited to differentiating or does it go way beyond to capture your consumer's mind?
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Jack of Marketing
- Nov 7, 2020
- 3 min
The Laws that stood out in the 22 Immutable Laws of Marketing
There were a couple of laws in the book that I did not agree but there were some which really stood out.
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Jack of Marketing
- Oct 31, 2020
- 3 min
How Kolcraft grew by making parents sit in baby strollers?
How do you get to know whether your baby is comfortable and enjoying the stroller's ride?
Find out what Kolcraft did to make that sure
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Jack of Marketing
- Oct 26, 2020
- 2 min
What did the Purple Cow by Seth Godin teach me?
My learning from one of the greatest book in marketing written by the god of marketing himself
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