Dimension of Ease in Brand Marketing
Ease of thought, ease of choice, ease of use. Why do we need to define each ease when we are making our marketing strategy plan
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Jack of Marketing
- Jul 16
- 3 min
The journey of a Brand Manager
What does a day of a Brand Manager look like? does it really entail all the aspects of creativity or is there more to it? Lets' find out
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Elijah Dawson
- Jun 30
- 3 min
How To Reach Your Customers With Traditional and Digital Marketing
By mixing the traditional & digital marketing, you can provide a complete package to create an effective marketing strategy. Find out here
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Jack of Marketing
- Jun 5
- 4 min
Why Starbucks Failed In Australia
With Starbucks being a prevalent and preferred coffee chain, why did it fail in Australia?
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Jack of Marketing
- May 1
- 4 min
How Tim Horton's deteriorated due to Brand inconsistency
Back in 2018, Tim Hortons had dropped from 13th to 67th place in the Reputation Institute's analysis. What caused such a decline?
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Jack of Marketing
- Mar 26
- 5 min
The Marketing Strategy of Malboro Cigarettes
How did Malboro rose from a 1% market share to become the world's fourth-largest cigarette brand in less than a year?
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Saurabh Bajaj
- Feb 20
- 10 min
What role do the agencies hold in a marketer's life?
What are the types of agencies? How do they work together on a single idea? What all do we need to keep in mind while interacting with them?
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Saurabh Bajaj
- Feb 6
- 7 min
4 Rules you should follow before signing up a celebrity for your brand
What are the 4 rules that a marketer or brand manager must follow before signing up any celebrity to become the face of their brand
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Saurabh Bajaj
- Jan 30
- 7 min
How does Pricing affect Business Decision Making?
price too high then competition may undercut you, price too low, no margins remain. So what should marketing professionals do?
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Saurabh Bajaj
- Jan 23
- 6 min
The 4 steps to ensure a successful advertisement
Advertising is not just storytelling or convincing you to buy a product or service. But then what is it? Find out in this article
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Saurabh Bajaj
- Jan 17
- 6 min
4 Questions you should ask while making your Marketing Plan
What are the questions you ask while making your marketing plan and how do you go about connecting the dots between these for your product?
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Sundar Kondur
- Jan 9
- 6 min
The story of how Johnnie Walker became a $4 billion brand
What inspired Johnnie Walker to start his brand and what was the story that led it to become a $4 billion company?
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Jack of Marketing
- Jan 3
- 2 min
How did Spider-Man: No Way Home did so well at the box office despite a pandemic?
How did Spider-Man: No Way Home did so well at the box office despite a pandemic? Find out marketing strategies behind the massive success
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Jack of Marketing
- Dec 13, 2021
- 6 min
What’s the reason behind the massive success of Domino’s?
The journey of turnaround of Domino's and how it became of the leading Pizza companies and franchise in the world
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Jack of Marketing
- Sep 13, 2021
- 8 min
Vegemite iSnack 2.0: A lesson in brand management
This post was originally written for thestrategystory.com. Check out the link here--> https://thestrategystory.com/2021/08/16/vegemite-is...
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Jack of Marketing
- Jun 21, 2021
- 6 min
Utterly Butterly Delicious Marketing strategy of Amul
How was Amul able to turn around its marketing strategy with more creativity and personalisation
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Jack of Marketing
- Jun 21, 2021
- 6 min
Ritz-Carlton Business Strategy: Maximum Customer Satisfaction
This article was originally written for the www.thestrategystory.com You can find the original link here--> https://thestrategystory.com/...
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Jack of Marketing
- Apr 12, 2021
- 4 min
How innovation in Packaging changed the fate of Parachute Oil
How innovation in Packaging changed the fate of Parachute Oil
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Jack of Marketing
- Mar 13, 2021
- 5 min
The Business of In-Film Product Advertising
the post was originally written for www.thestrategystory.com You can find the link here-->https://thestrategystory.com/2021/03/03/in-film...
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Jack of Marketing
- Mar 13, 2021
- 6 min
How to deliver a Killer Advertising Brief? Top 5 questions to ask!
This article was originally written for www.casereads.com. You can find the original article at this link--> https://casereads.com/how-t...
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