How Toyota’s ‘Start Your Impossible’ Became a Marketing Phenomenon
In a world where brands strive for connection, Toyota’s “Start Your Impossible” campaign stands out as a shining beacon of how to truly...
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Amos Faulkner
- Feb 19
- 4 min
Cultivate Digital Innovations to Accelerate Business Expansion
What are the various strategies you can use to make the most of digital advancements for the benefit of your business?
11 views0 comments
Jack of Marketing
- Jul 14, 2023
- 3 min
How did Nike tap into disruptive marketing through its "Dream Crazy" campaign?
How did Nike tap into disruptive marketing through its "Dream Crazy" campaign
1,238 views0 comments
Jack of Marketing
- May 19, 2023
- 6 min
Why was Pepsi's Kendall Jenner ad a marketing disaster?
Why was the Kendall Jenner Pepsi ad, which was released in April 2017, widely regarded as a marketing disaster?
2,546 views0 comments
Jack of Marketing
- Apr 18, 2023
- 5 min
How iconic was the "Share a Coke" campaign?
What was so iconic about the campaign and how did it manage to go viral across the entire globe
2,756 views0 comments
Jack of Marketing
- Mar 4, 2023
- 3 min
How can consumer insights help your Marketing strategy?
How can consumer insights lead you to make a better marketing strategy
42 views0 comments
Jack of Marketing
- Feb 26, 2023
- 2 min
4 Steps on how to make a career in Marketing
You want to make a career in marketing but are confused about where to start. Well take the first step by reading this article
38 views0 comments
Jack of Marketing
- Nov 26, 2022
- 4 min
5 ways to increase Business Growth
Have you ever wondered, why major brands remain well-known? What are the 5 ways you can grow your business and catch up to these large ones?
38 views0 comments
Jack of Marketing
- Jul 29, 2022
- 2 min
Dimension of Ease in Brand Marketing
Ease of thought, ease of choice, ease of use. Why do we need to define each ease when we are making our marketing strategy plan
36 views0 comments
Jack of Marketing
- Jul 16, 2022
- 3 min
The journey of a Brand Manager
What does a day of a Brand Manager look like? does it really entail all the aspects of creativity or is there more to it? Lets' find out
187 views0 comments
Elijah Dawson
- Jun 30, 2022
- 3 min
How To Reach Your Customers With Traditional and Digital Marketing
By mixing the traditional & digital marketing, you can provide a complete package to create an effective marketing strategy. Find out here
21 views0 comments
Jack of Marketing
- Jun 5, 2022
- 4 min
Why Starbucks Failed In Australia
With Starbucks being a prevalent and preferred coffee chain, why did it fail in Australia?
451 views0 comments
Jack of Marketing
- May 1, 2022
- 4 min
How Tim Horton's deteriorated due to Brand inconsistency
Back in 2018, Tim Hortons had dropped from 13th to 67th place in the Reputation Institute's analysis. What caused such a decline?
305 views0 comments
Jack of Marketing
- Mar 26, 2022
- 5 min
The Marketing Strategy of Malboro Cigarettes
How did Malboro rose from a 1% market share to become the world's fourth-largest cigarette brand in less than a year?
371 views0 comments
Saurabh Bajaj
- Feb 20, 2022
- 10 min
What role do the agencies hold in a marketer's life?
What are the types of agencies? How do they work together on a single idea? What all do we need to keep in mind while interacting with them?
128 views0 comments
Saurabh Bajaj
- Feb 6, 2022
- 7 min
4 Rules you should follow before signing up a celebrity for your brand
What are the 4 rules that a marketer or brand manager must follow before signing up any celebrity to become the face of their brand
157 views0 comments
Saurabh Bajaj
- Jan 30, 2022
- 7 min
How does Pricing affect Business Decision Making?
price too high then competition may undercut you, price too low, no margins remain. So what should marketing professionals do?
912 views0 comments
Saurabh Bajaj
- Jan 23, 2022
- 6 min
The 4 steps to ensure a successful advertisement
Advertising is not just storytelling or convincing you to buy a product or service. But then what is it? Find out in this article
168 views0 comments
Saurabh Bajaj
- Jan 17, 2022
- 6 min
4 Questions you should ask while making your Marketing Plan
What are the questions you ask while making your marketing plan and how do you go about connecting the dots between these for your product?
265 views0 comments
Sundar Kondur
- Jan 9, 2022
- 6 min
The story of how Johnnie Walker became a $4 billion brand
What inspired Johnnie Walker to start his brand and what was the story that led it to become a $4 billion company?
417 views1 comment
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