The Marketing Strategy of Malboro Cigarettes
How did Malboro rose from a 1% market share to become the world's fourth-largest cigarette brand in less than a year?
top of page
THE MARKETING JACK
Helping you build your own Story
WELCOME
TO THE
BLOGÂ
SECTION
Grab a coffee and start l​earning
Search
Sundar Kondur
- Jan 9, 2022
- 6 min
The story of how Johnnie Walker became a $4 billion brand
What inspired Johnnie Walker to start his brand and what was the story that led it to become a $4 billion company?
417 views1 comment
Jack of Marketing
- Sep 13, 2021
- 1 min
Floor Cleaner Market
India's land and culture is known for their home cleanliness. From immaculate kitchen floors to clean bathrooms made ready for the guest...
56 views0 comments
Jack of Marketing
- Sep 13, 2021
- 8 min
Vegemite iSnack 2.0: A lesson in brand management
This post was originally written for thestrategystory.com. Check out the link here--> https://thestrategystory.com/2021/08/16/vegemite-is...
13 views0 comments
Jack of Marketing
- Jun 21, 2021
- 6 min
Utterly Butterly Delicious Marketing strategy of Amul
How was Amul able to turn around its marketing strategy with more creativity and personalisation
79 views0 comments
Jack of Marketing
- Apr 12, 2021
- 4 min
How innovation in Packaging changed the fate of Parachute Oil
How innovation in Packaging changed the fate of Parachute Oil
54 views0 comments
The Marketing Jack
bottom of page